by Amy Seidman | Consumer Brands, Ecosystem, Highlights
In Bozeman, Montana they do it right when it comes to carbon offsets. Oboz Footwear has an approach that holds up the philosophy of their company which cares about wilderness areas. “Plant a tree for every shoe we sell”. So, Oboz does just that....
by Amy Seidman | Consumer Brands, SB, Video, Waste
Watch this video of John Viera, the Global Director of Sustainability and Vehicle Environmental Matters at Ford Motor Company, as he describes the Company’s innovative Sustainable Materials Strategy. Viera explains that the Strategy is oriented toward vehicles having...
by Amy Seidman | Consumer Brands, Highlights, Noble Profit
Seattle, Washington – Starbucks is embracing the model of sourcing local – on all levels, down to the wood on the table. Using architectural design integrating local materials, arts, resources (such a felled ash tree, 3 miles from their store), to reflect their...
by Maryruth Belsey Priebe | Consumer Brands
There are numerous ways to create eco-friendly jewelry, but we bet you’ve never heard of bomb-based jewelry! That’s right, these two social enterprises have taken something incredibly violent and destructive and turned it into a source for good by transforming former...
by Amy Seidman | Consumer Brands, Highlights, SB
San Diego, CA – Sustainable Brands Conference The “revolution must be branded” is the theme song for the upcoming Sustainable Brands conference, dubbed SB12. What in the world does this mean? Perhaps a war cry for change being led by corporate...
by John Marshall Roberts | Consumer Brands
Just back from a great week at the Sustainable Brands conference in Monterey, CA. Wanted to quickly share the buzz of a new national study that we just did in partnership with the Shelton Group as part of their ongoing ‘EcoPulse’ research. In short, we gave the...