Why do some entrepreneurs manage to defy social gravity and thrive, while most go down in flames? How is it possible to attract a truly passionate following through social media in today’s information overwhelmed age? What’s the best way to find security in a flat, upside down, digitally connected world where cultural and economic boundaries are collapsing like flimsy lawn chairs?
These questions are impossible to answer in any satisfying way without first challenging many conventional beliefs about the nature of human communication.
The traditional sender-receiver model of communication assumes that people are separate. Through this lens, our leverage for influence comes from information as it crosses the channel between ourselves and those we seek to engage. Our own private thoughts–our intentions, listening style, and habitual assumptions—don’t matter unless they result in information that might be detected and decoded. This is a simple, common sense way to frame the act of communication. Unfortunately, it neglects the deeper connective tissue of social reality that all game changing leaders in history have tapped to achieve the impossible.
Some powerful new insights from our research suggests that paradox is at the root of all human experience. Through this lens, separation between ourselves and our target audiences is a relative truth conjured by our unconscious and communication is actually an act of collaborative reality creation. In other words, what we see when we look “out there” cannot be separated from what happens “in here.” The cognitive frames we use to make sense of the world have a significant influence on who we choose to talk to, how we understand what makes them tick, how we create and deliver message, and how we respond to their reaction–and vice versa for them to us. Through this new model, this entire process is orchestrated at a deeper layer of social reality at an unconscious level in which–as inspiring or spooky as this may sound–people are indeed connected.
My behavioral science colleagues may not appreciate this, but try as we may do to see the world objectively,we cannot. But we can greatly improve our capacity for objectivity and strategic insight by making sure to be rigorous in our questioning, discounting for our own limiting assumptions before we conclusions about the best course of action in a given situation. Along these same lines, we may also want to pay more attention to how we think about things in general, because under this model how we think is what determines our creative trajectory in relation to mankind as a whole through a set of dynamic, integrated natural laws that orchestrate the evolution of all living systems.
From this angle, minds are connected. A person’s subjective experience is a microcosm of the entire orchestra of human nature reflected from one singular point of view. Thoughts co-arise in every moment in concert with the whole, attracting and repelling others based upon natural resonance patterns orchestrated by nature’s musical genius. One’s true voice is the natural “instrument” he or she is instinctually equipped to play to contribute perfectly to the whole. When a person aligns with this instinctual knowing they place themselves on their natural path to shared thriving. When a person, group or culture becomes completely disconnected from this instinct, zero sum thinking prevails.
The creative trajectory of people without voice alignment is limited, frustrating and filled with irresolvable dilemmas. This isn’t because nature is cruel but because of matching resonance patterns between one’s inner and outer worlds. At higher levels of Self-Authorship the “like attracts like and opposites attract” principle of resonance leads people join with healthy like-minded people who truly value them what we offer and who challenge them to reach their true potential. At lower levels it leads them to attract and surround themselves with like-minded people with similar problems, who challenge them to grow exhausted with their lives.
For the record, all of this has been directly derived from interpreting empirical data. No moral or spiritual agenda is intended or implied. Like the laws of physics that determine whether or not a rocket will reach orbit, the natural laws of Self-Authorship are universal, impersonal, and thoroughly democratic. These laws suggest that all social hierarchies and cultural barriers are ultimately fabricated because human beings are paradoxically connected an unconscious level. Because our minds are plugged into the “grid” of Nature’s Orchestrating Wisdom (N.O.W.) to find our true voice we must be willing to stand and speak for the whole. This why when a voice speaks through a leader, product or brand, audiences experience it as their own idea taking form outside the confines of their skin… in a very real way they are.
All of this happens under the surface of everyday thinking, at the level of being. When our listening style, intentions, and message are coherently organized and voice-aligned we pierce the veil of separation that most habitually assume to be “just he way it is” reality. Speaking from that invisible but unmistakably potent layer of shared experience, people access the gift of creative vision. Not ordinary everyday vision but deep, penetrating, intuitive vision into the unseen order of social reality where inspired new future possibilities arise in every moment like invisible flowers waiting to be picked. Aligned with this timeless plane, any willing person can own the frame and change the game in today’s time-strapped leader world. The only barrier is belief.
“A human being is a part of the whole, called by us, “Universe,” a part limited in time and space. He experiences himself, his thoughts and feelings as something separated from the rest–a kind of optical delusion of his consciousness.” ~Albert Einstein
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John Marshall Roberts is a behavioral scientist, a communication expert and founder of Worldview Thinking. To learn more visit http://worldviewthinking.com and this article
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